Data from six European countries show that the price gap between plant-based foods and their animal-based equivalents narrowed in most categories in 2025, leading to sales volume growth as products began to meet consumer expectations.
New analysis has revealed the rapid growth of Europe’s alternative protein research, with the number of studies published and public funding levels almost tripling over the last five years.
Double-digit growth of more affordable own-brand products has driven an increase in plant-based retail sales across four European countries.
The latest investment figures show European privately held companies developing plant-based foods, cultivated meat, and fermentation raised nearly $509 million (€470 million) in 2024 – a 23% increase from the previous year.
A first-of-its-kind analysis has revealed the rapid growth of European alternative protein research – with more than a quarter of all studies published last year amid record funding.
New analysis shows that sales of plant-based foods in six key European countries grew by 5.5% to €5.4 billion last year.
As the appetite for plant-based food grows across Europe, these products present new opportunities for farmers to produce the raw ingredients they need.
A technological twist on a widely used food production system is enabling researchers to develop tasty and nutritious new products.
From Portugal to Türkiye – students across Europe are taking a leading role in a global movement turning universities into dynamic engines for alternative protein innovation.
A career spent analysing the chemistry behind milk has given Etske Bijl unique insights to help her develop the world’s first precision fermentation-made hard cheese.
