Plant-based
Plant-based meat and its role in the UK’s food system
The UK has one of the most well-established ecosystems for plant-based meat in Europe, with a diverse research field and innovative and longstanding plant-based meat producers. Learn more about how wider uptake of plant-based meat could contribute to improving public health and a more resilient food system.
EU Protein Action Plan falls short of ambitions for food security
Conrad AstleyGFI Europe has described the EU Protein Plan's omission of concrete measures to scale up the production of plant-based foods as a ‘missed opportunity’ for European farmers who need confidence to shift towards growing protein crops for human consumption.
Europe’s plant-based food retail market grows as prices become more competitive, but good taste remains key
Conrad AstleyData from six European countries show that the price gap between plant-based foods and their animal-based equivalents narrowed in most categories in 2025, leading to sales volume growth as products began to meet consumer expectations.
Italy’s retail plant-based market reaches €669 million
New analysis from the Good Food Institute Europe shows that in 2025, sales volumes, units sold, and sales value increased across five plant-based product categories. Plant-based meat and milk sales continued to rise, while plant-based cheese maintains double-digit growth.
What plant-based sales data can tell us about the Netherlands’ protein target
Dutch consumers, retailers and the government want a more plant-based food system – but taste and price are holding back progress.
Wat plantaardige omzetcijfers zeggen over de eiwitdoelstelling van Nederland
Nederlandse consumenten, supermarkten en overheid willen een plantaardiger voedselsysteem – maar smaak en prijs zitten voortgang in de weg
Spain’s plant-based retail market reaches €546 million as plant-based milk remains a staple in Spanish households
New GFI Europe report reveals that 47.6% of Spanish households now buy plant-based milk, while price remains the main barrier holding back plant-based meat.
Retail sales of plant-based alternatives have risen by 21% over the past two years in France
The nonprofit organisation and think tank the Good Food Institute Europe has published a new analysis of retail sales of five categories of plant-based foods in France between 2023 and 2025, based on Circana data. The report highlights the market’s continued growth, characterised by rising sales volumes and growing consumer interest,
