Italy

Family shopping in supermarket
Blog GFI Europe

Europe’s plant-based food retail market grows as prices become more competitive, but good taste remains key 

Conrad Astley

Data from six European countries show that the price gap between plant-based foods and their animal-based equivalents narrowed in most categories in 2025, leading to sales volume growth as products began to meet consumer expectations. 

Blog Cultivated

Report: European alternative protein research has tripled since 2020

David Hunt Stella Child

New analysis has revealed the rapid growth of Europe’s alternative protein research, with the number of studies published and public funding levels almost tripling over the last five years.

Blog Cultivated

Report: More than a quarter of all European alternative protein research was published last year

Conrad Astley

A first-of-its-kind analysis has revealed the rapid growth of European alternative protein research – with more than a quarter of all studies published last year amid record funding.