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Blog Cultivated

Research strategy backs fermentation scale-up but taste and price hurdles remain

The European Commission’s latest strategy for food research includes positive references to diversifying protein supply and scaling up fermentation capacity, but fails to commit to funding the alternative protein research needed to achieve these aims.

Chart showing the investemnt in European alternative protein companies by half year. Following a sharp decrease after H1 2024, the pattern shows a gradual increase.
Blog

Investment in Europe’s alternative protein companies grows – but sector can no longer rely on venture capital alone

Helene Grosshans

An analysis by GFI shows that fermentation companies led the pack in raising new capital in the first half of 2026. However, the picture is mixed and the number of deals has halved – private investment is now concentrated on fewer companies. Mixed financing models, in which private capital and public investment work together, are therefore gaining relevance.

Page

Executive Director (remote)

The Good Food Institute Europe is looking for an Executive Director to lead GFI Europe’s strategy and team, play a key role in shaping and advancing GFI’s global strategy, and foster the relationships and organisational strength needed to accelerate the shift towards a resilient and sustainable food system.

Team

Alessandro Gardino

Alessandro focuses on creating a robust, clear and evidence-based regulatory environment, and on securing public funding for alternative protein R&I.

Family shopping in supermarket
Blog GFI Europe

Europe’s plant-based food retail market grows as prices become more competitive, but good taste remains key

Conrad Astley

Data from six European countries show that the price gap between plant-based foods and their animal-based equivalents narrowed in most categories in 2025, leading to sales volume growth as products began to meet consumer expectations.

Press

Les ventes au détail d’aliments d’origine végétale ont progressé de 21% en deux ans en France

L'organisation à but non lucratif et groupe de réflexion Good Food Institute Europe publie aujourd'hui une nouvelle analyse des ventes au détail de cinq catégories d'aliments d'origine végétale en France entre 2023 et 2025, sur la base des données de Circana1. Cette étude met en lumière une progression continue du marché, marquée par une hausse du volume des ventes et un intérêt croissant des consommateurs.

flags of sweden, denmark, norway, finland and Iceland
Team

Viola Hollek

Viola works to map the evolution of the global alternative protein research and innovation ecosystem and how competitive Europe is within it.

Blog Cultivated

‘Burger’ and ‘sausage’ are saved – but EU’s misguided decision bans the word ‘meat’ and 31 everyday terms for plant-based food

Alex Holst

‘Burger’ and ‘sausage’ can still be used to describe plant-based meat products – but dozens of other everyday terms are to be banned under unnecessary restrictions that will confuse consumers, hurt the EU economy and jeopardise European resilience.